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DB Schenker

Sulwhasoo

Role: Animation

Client: Sulwhasoo (& Kingdom Of Something)

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A Lunar New- Year video campaign for Sulwhasoo, a luxury skin care brand based in Korea, celebrating the year of the rat.

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Together with Kingdom of Something this was one of the most anticipated projects I ever had the pleasure to work on.

The whole projected is designed just as the package. A 3D rendered gold texture is connected through the whole camera movement of the animation.

 

I highly recommend waiting for the final shot of the animation, it will really blow your mind :)

 

Animating the flowers, envelops, fireworks and monkeys + taking over the main file in the final days of the deadline truly was an honor.

monkey.gif

Early exploration of how the monkey would move, swinging while catching a hongboa (a gift of money on special occasions common in Asia).

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