Sulwhasoo
Role: Animation
Client: Sulwhasoo (& Kingdom Of Something)
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A Lunar New- Year video campaign for Sulwhasoo, a luxury skin care brand based in Korea, celebrating the year of the rat.
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Together with Kingdom of Something this was one of the most anticipated projects I ever had the pleasure to work on.
The whole projected is designed just as the package. A 3D rendered gold texture is connected through the whole camera movement of the animation.
I highly recommend waiting for the final shot of the animation, it will really blow your mind :)
Animating the flowers, envelops, fireworks and monkeys + taking over the main file in the final days of the deadline truly was an honor.

Early exploration of how the monkey would move, swinging while catching a hongboa (a gift of money on special occasions common in Asia).
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